Modelling Summative – Product Design

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Overall, when taking on this project, I chose to imitate the style of designer Philippe Starck and design three lamp models over two different mediums, clay and tinkercad. I did this because Starck’s design style is unique and creative, and I thought that carrying those ideas to a different medium would benefit the outlook on lamps. I used tinkercad to utilize online 3D sculpting to create the products by combining various shapes. Regarding clay, I took advantage of the capabilities to create curves and different thicknesses and more unique shapes.

VADT Logo& Branding Project

1. Images of your mind maps

2. 24 Initial design ideas

3. 18 Design development

4. Colour choices/swatches, with hexadecimal numbers
#FF7400
#764335
#2E8D00
#277ED8

5. Screenshot of the iPad showing the layers for your black & white logo

6. Screenshot of the iPad showing the layers for your colour logo

7. Final black & white logo.jpg

8.Final colour logo.jpg

9. Reflection:
My logo reflects who I am because it shows my hobbies and interests, all while depicting my view on life. It shows that not only do I enjoy music, it shapes how I view everything else. It shows how I view other interests, all flowing together in my life, like music.
Three words to describe my logo: Contrast, movement, shape. I used these words because I utilized contrast by choosing to draw in white over a black background, rather than the usual which is the other way around. For movement, my choice to draw curved lines all pointed diagonally upwards shows movement throughout my logo, onwards and upwards! And as for shape, I think my use of big circles in contrast to the small lines highlights the key moments in my logo.

What part of the process did you enjoy the most? The technical/digital or hand drawn aspect?
I think that the process I enjoyed the most was the technical/digital aspect, I think that although I enjoy drawing on paper, drawing on my iPad was a new and fun experience. I think that I found it easier because I prefer the aesthetic it provides, it makes the drawings very clean and modern looking.

What were the pros and cons of drawing by hand and on the ipad
A pro, as stated above, was I enjoyed the process more. I liked being able to easily adjust and make changes to my progress, without disrupting other aspects of the piece. For example, if I did this project on paper, it would probably be ruined by eraser marks. However, a con to the project was I feel I chose the wrong software to use. I found it difficult to navigate and control, so I often found myself irritated at the app.

Do you actually like your logo?
In all honesty, although I don’t necessarily dislike my logo, if I were to do the project again, I would probably go in a different direction. I think that it reflects me well, but I would prefer a different style. But I’m still proud of it!

Contour Still Life summative


Reflection:
• What are some of the key elements that made you decide on the chosen composition?
I liked how the two chalices were similar but different. They were similar in the sense of the basic shape, but they were so different with detail so they were both interesting in their own ways. I thought it made my image very unique, but still satisfying.
• What is the focal point of your piece?
The focal points of my piece are the two chalices, they’re the focal points because they line on the lines of the thirds going vertically.
• What were some of the techniques you used to make the objects look 3 dimensional and how do you feel you were successful in achieving this?
I made the outline of the big objects thicker, and kept the details thinner. I think I was successful in achieving this because it added necessary contrast between the overall shape versus the finer details. The eye first goes to the shape, then the detail, so it’s the same as if looking at the object in real life.
• What were some of the main challenges you had when working on the piece? 
The main challenges I had were the small details, but also going with the flow. Being a perfectionist is tough because I want to focus on every small thing before looking at the big picture, so it was hard to first to an overall sketch, then work smaller, rather than do both the big and small at the same time.
• How did you overcome these challenges?
I overcame these challenges by just relaxing and enjoying the environment I’m in. Although virtual school is not ideal, especially for the art summative. However, a benefit to the project was that I was able to work in an environment that I’m more comfortable, so I wasn’t so uptight when drawing. Therefore, I was able to enjoy the process more rather than stress about everything.
• What are your top 3 tips for next year’s students doing this project?
First one is to go with the flow, nothing is going to look perfect at first, so just take everything with a grain of salt. Second, enjoy the process, I never thought I would enjoy drawing as much as I have, so really just take the new experience in. Third, don’t stress the small stuff, the drawing isn’t supposed to be perfect, it’s the first one of the year, so therefore use it getting comfortable.
• How have you grown as an artists
I have not only grown in my knowledge of art, but also in my appreciation of it all.
• Was the journey (project) relatively easy or hard? and why?
For me, it was relatively hard, and although I enjoyed the process, I found it difficult to go in a different process than what I would personally do. I would have done it bit by bit, instead of doing it all in pencil then all marker. Also, since I’m relatively new at art, it was just pretty difficult to draw the objects.
• Which techniques did you try, and which did you feel were successful, and which were not so successful?
Techniques I tried included rule of thirds as well as changing the thickness of certain parts. I felt that although the rule of thirds kind of applied in my drawing, because my objects were parallel to the vertical lines, they didn’t have important features at the intersection points, so it didn’t really work. However, I think that changing the thickness was successful in the overall image and helped make the objects look more 3 dimensional.
• How do you think you could improve on your final Still Life Contour Drawing?
I feel like if I added a black background behind the plant, it could’ve helped add more contour.

Blind Drawing Reflection

“I developed my art making skills.”
Did you learn new techniques or processes as part of the work for this project?
I learned the basics of bling drawing and how normally the pen isn’t taken off the paper, so the art is created through one continuous line.

Did you gain skills with familiar materials?
I gained skills with the use of the markers and how the widths of the tips affected how the final product looked.

“I take risks.”
Did you try something that you weren’t sure about as part of this project?
I am not very confident in my art abilities as a whole, so being told to draw without looking made me a little nervous. However, I tried my best at blind drawing, and I not only mean drawing my hand, but also having to do a blind self portrait was something new.

Did you pick a material or technique that was new or different over something that was familiar?
A new technique for me in this project was drawing blindly but by feeling. Having to do the blind self portrait forced me to try something I had never done before, which was do it basically completely blind, in the sense where I couldn’t even look in a mirror.