This logo is an emblem type. Initially, Ferrari just copied the horse from the horse that was painted on a fighter plane of a heroic airman during the first world war. The logo is successful because it symbolizes the company perfectly. The horse is a symbol of speed and power. The green, white, and red colours at the top represent the Italian flag colours. The logo is interesting because it is extremely simple and doesn’t have too many letters. Also, all the colours on the logo complement each other. One prominent principle of design seen in this logo is balance. The majority of the logo is symmetrical and the horse is balanced on both sides.
Berman, Nat, et al. “The History of the Ferrari Logo.” Money Inc, 25 May 2018, moneyinc.com/history-ferrari-logo/.
This logo is figurative/pictorial, however, Google used to have a typographic logo for the majority of its history. The google logo only had minor changes until 2015. This is when they changed the type of logo. I think this logo looks better than the previous ones because it is more simple and smaller. An element of design used on this logo is colour. Again, the colours on the logo complement each other well. Furthermore, the colours are all primary except for the colour green. According to Ruth Kedar, the designer, it’s supposed to represent that Google doesn’t always follow the rules.
Admin, Joe – LMW. “The Meaning of the Colors in the Google Logo.” LogoMyWay Blog, 3 Jan. 2017, blog.logomyway.com/meaning-colors-google-logo/.
Instagram’s logo is also pictorial because there’s a camera to represent the app. It shows that the app is for people to take photos and videos to share across the platform to their family and friends. The older logos were more complex as they had more detail on the camera and the colour scheme was dull. The new logo is far more simple and visually appealing. The elements and principals of design this logo includes are colour, shape, and balance. The logo itself consists of two different shapes: a circle and a curved square. In terms of balance, the logo is almost perfectly symmetrical. Finally, as mentioned before, the colour scheme makes the logo vibrant and interesting.
Pixel art can be described as when the artist is manipulating the image with deliberate control over the placement of each individual pixel. The best file formats for pixel art are GIFs and PNGs. Software to achieve this includes Deluxe Paint, GrafX2, GIMP, Microsoft Paint, and Krita.
Vector graphics are computer graphics images that are defined in terms of 2D points, which are connected by lines and curves to form polygons and other shapes. Vector graphics are commonly found in SVG, EPS, PDF, or AI graphic file formats.
DPI stands for Dots Per Inch. The greater the value, the better its quality, however, it does take more space and ink to print these images.
Because vector images are composed of paths rather than pixels, the quality of the image after its been printed is far better than a raster image. Also, vector images usually require less space than raster images.